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Typically, you can expect to see initial improvements within 3-6 months, with more significant results appearing after 6-12 months. SEO is a long-term strategy, and the timeline depends on factors such as your industry competitiveness, current website status, and the scope of optimisation work required.

On-page SEO involves optimising elements on your website, such as content, meta tags, headers, and internal linking. Off-page SEO focuses on external factors like backlinks, social signals, and online reputation. Both are essential for a comprehensive SEO strategy that improves your search engine rankings.

Whilst we cannot guarantee specific rankings (as search engines constantly update their algorithms), we do guarantee our commitment to implementing proven strategies that improve your visibility. Our focus is on sustainable, long-term growth rather than quick fixes that may violate search engine guidelines.

We track multiple key performance indicators (KPIs) including organic traffic growth, keyword rankings, conversion rates, bounce rates, and return on investment (ROI). You'll receive regular reports with clear metrics and insights, showing how our strategies are performing and the tangible business results achieved.

Absolutely! Local SEO is particularly effective for businesses serving specific geographical areas. We optimise your Google Business Profile, local citations, and location-specific content to help you appear in local search results and Google Maps, connecting you with customers in your area.

We combine technical expertise with a personalised approach, taking time to understand your business goals and target audience. Unlike agencies that use generic strategies, we create bespoke SEO plans tailored to your industry, competitors, and unique challenges. Plus, we maintain transparent communication and provide detailed reporting throughout.

Yes, we offer flexible contracts without lengthy lock-in periods. We believe in earning your business through results rather than binding contracts. However, we recommend committing to at least 6 months to see meaningful results, as SEO requires time to build momentum and demonstrate its full value.

It depends on your current website. After our initial audit, we'll identify any technical issues, content gaps, or structural improvements needed. Many optimisations can be implemented without a complete redesign. If significant changes are required, we'll prioritise them and work with you to implement updates that deliver the best results.